[Note: This post contains spoilers for the first episode of Tom Clancy’s Jack Ryan] A TV show where the lead character is a SQL-using analyst and economist? Count me in! But, it looks like it will mostly be a wartime heavy action political thriller so I probably won’t be as into it as Moneyball. I […]
Tag Archives: analytics
Goodhart’s Law: Additional Taxonomy, Applied to Digital Marketing
One of my favourite concepts is Goodhart’s Law: “When a measure becomes a target, it ceases to be a good measure.” Scott Garrabrant on LessWrong came up with a framework for four different ways proxy measures can fail when you are optimizing for them. To reinforce my learning I wanted to try finding examples in digital […]